10 World’s Best Luxury Watch Brands: The Watch Guide


Establishing a ranking of the best watch brands is not an easy task, but every year, the analysts of the Zurich-based private bank Vontobel take on the task and offer us a ranking of the Swiss luxury watch brands.

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This ranking of luxury watch brands is of course a purely financial ranking based on Vontobel’s estimates of sales achieved by each of these watchmaking companies.

According to Vontobel bank estimates, it is without surprise that the queen of luxury watch brands, the Rolex brand, is in 1st position in the ranking of Swiss watchmaking companies in terms of turnover with an estimated turnover of nearly 6 billion Swiss francs!

  1. Rolex
  2. Omega
  3. Cartier
  4. Longines
  5. Patek Philippe
  6. Audemars Piguet
  7. Tissot
  8. IWC
  9. Tag Heuer
  10. Hublot

The Geneva-based company is well ahead of Omega and Cartier, who complete the podium with sales of 2.280 and 1.880 billion Swiss francs respectively…

The Top 10 of the best luxury watch brands is composed of 3 beautiful independent brands that are Rolex, Patek Philippe and Audemars Piguet, 3 beautiful brands that manage to stand out from the big watchmaking groups that are Richemont, Swatch and LVMH.

ranking of the best watches brands

top luxury watch brands